News Releases3 min read

Industry Support for vCloud Hybrid Service

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VMware Expands vCloud Hybrid Service™ to Europe


Laurent Sadoun, President EMEA, Arrow ECS

"Arrow is proud to be the first distributor in EMEA to participate in the launch of VMware vCloud® Hybrid Service™.

We have worked closely with VMware to make vCloud Hybrid Service a channel-friendly proposition and the service will be available through the ArrowSphere cloud service brokerage and aggregation platform, our gateway to the IT channel and industry leading cloud services.

Arrow has long enjoyed a close relationship with VMware, and we see vCloud Hybrid Service as a very smart move for VMware as it builds on the trend towards hybrid computing and enables solution providers to offer both on premise and off premise solutions to end users.

VMware vCloud Hybrid Service offers resellers, solution providers and MSPs an excellent hybrid platform to develop and sell a host of add-on hybrid computing services, from consulting to security. From a revenue point of view, it offers recurring revenue from the subscription services. VMware vCloud Hybrid Service is a key strategic element underpinning VMware’s commitment to the Software-Defined Data Center."

Paul Casey, Practice Leader - Cloud, Automation and Virtualisation, Computacenter

“We were one of the first companies in the world to see VMware vCloud® Hybrid Service™ in action as we took part in the US early access programme with one of our customers, Biomni. We’ve all been really impressed with what we’ve seen. VMware vCloud Hybrid Service is a seamless extension to existing VMware investments and it brings true hybrid capability not just too new workloads, but to existing virtualised workloads and workload blueprints.

As we take our customers on a journey towards becoming an IT-enabled businesses, the flexibility and control over IT resources that vCloud Hybrid Service enables is allowing us to help our customers transition smoothly to the mobile cloud era. VMware vCloud Hybrid Service gives us a great opportunity to develop additional services to support our customers’ requirements which allows us to continue to deliver long-term customer value.”

Des Lekerman CEO, the Internet Group

“We’re genuinely excited about the launch; VMware vCloud® Hybrid Service™ provides a superb opportunity for both our customers and our own business.

For our customers, it gives them a very compelling route to the public cloud. Whether they’re using the cloud for disaster recovery, to run workloads or for development, vCloud Hybrid Service gives companies with limited IT resources the ability to upscale their infrastructure with the same tools and processes they are already used to.

The sovereignty aspect is important; we have clear demand for a service like this, particularly among those customers in the financial and legal sectors.

And for our business, it complements our existing vCloud-powered platform by offering our customers diversity in the vCloud Hybrid Service platform. First and foremost, it’s going to grow the Infrastructure as a Service market, which can only be a good thing. As well as helping us extend our offering internationally, vCloud Hybrid Service will give us more opportunity to provide management, consultancy and our other value added services as we will look to play a crucial role in helping our customers applying and integrating this solution into their business.”

Sam Routledge, Solutions Director, Softcat

“The launch of VMware vCloud® Hybrid Service™ will enable us to offer our customers a secure and flexible public cloud environment on a very large scale and using the same VMware tools that they are already familiar with. Crucially, we can do this without the need for massive investment in new infrastructure. Not only does it mean that we can respond quickly in line with customer demand, but we can also reach new markets and compete with the very biggest public cloud players.

VMware vCloud Hybrid Service also addresses important sovereignty issues for our customers. Many tell us they need a locally-based solution and want to know that their data is hosted in the UK; now we can give them that piece of mind. At the same time, VMware’s recent launch of vCloud Hybrid Service in the US means we can offer a solution for customers expanding across the Atlantic, which is particularly advantageous for latency sensitive workloads.

The launch of vCloud Hybrid Service will also enable us to develop a host of additional services and solutions, including migration, connectivity and consultancy. Working closely with our customers, we will be able to assess their existing environments and advise them on which parts of their infrastructure would be suitable for vCloud Hybrid Service.”

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VMware, vCloud Hybrid Service and VMware vCloud are registered trademarks and/or trademarks of VMware, Inc. in the United States and/or other jurisdictions. All other marks and names mentioned herein may be trademarks of their respective companies. The use of the word “partner” or “partnership” does not imply a legal partnership relationship between VMware and any other company.

VMware Contacts:
Liz Nelson
VMware Global Communications
(650) 427-1959

Heather Sliwinski
H+K Strategies for VMware
(415) 281-7129