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Broadcom VMware Cloud Service Provider (VCSP) Partner Awards

Remember when we were all told, “Everything is moving to public cloud, private cloud is dead”? Well… fast forward a few years, and the pendulum is swinging back. Cloud bills are exploding, data privacy is more critical than ever, and many customers are realizing: control, predictability, and performance still matter. Enter: VMware Cloud Foundation 9. […]

Finally Released – VCF 9 and the Comeback of Private Cloud (Light Edition) - Broadcom News &amp; Stories - APJ

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Finally Released – VCF 9 and the Comeback of Private Cloud (Light Edition)

Broadcom News &amp; Stories - APJ

Every experienced CIO has disaster stories to tell. Being prepared for the unexpected is in the job description. Tamecka McKay knows that all too well. Hers is a story of bad timing and good leadership. McKay recently took on the CIO role at the Seminole Tribe of Florida. She previously was CIO for the City […]

VMUG’s Tamecka McKay on Leadership, Transformation, and the Power of Community - Broadcom News &amp; Stories - APJ

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VMUG’s Tamecka McKay on Leadership, Transformation, and the Power of Community

At Broadcom, we know that technology alone isn’t enough &#8211; value is only realised when innovation is successfully adopted and scaled across the enterprise.As demand continues to grow for cloud adoption, infrastructure modernisation, and AI-ready platforms, so does the need for scalable, expert deployment. That’s why we continue to evolve our Partner Program to ensure […]

Driving Customer Value Across EMEA with Broadcom’s Evolving Partner Ecosystem - Broadcom News &amp; Stories - APJ

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Driving Customer Value Across EMEA with Broadcom’s Evolving Partner Ecosystem

Broadcom Ships Tomahawk Ultra: Reimagining the Ethernet Switch for HPC and AI Scale-Up - Broadcom News &amp; Stories - APJ

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Broadcom Ships Tomahawk Ultra: Reimagining the Ethernet Switch for HPC and AI Scale-Up

Dubai Airports, operator of Dubai International (DXB), the world’s top airport for international passenger traffic and Dubai World Central &#8211; Al Maktoum International (DWC), is known in the aviation industry for its innovation, efficiency, and world-class service. In 2024, DXB set a record, welcoming 92.3 million guests, making it the busiest in the airport’s 65-year […]

Dubai Airports Elevates Operations with Broadcom Software Solutions

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The online gaming industry is booming. With over 1.2 billion projected online gamers by 2027 (Statista), this rapid growth has brought significant opportunities as well as challenges for gaming companies. One company capitalizing on this growth is Greentube. Today it is one of the biggest online gaming development companies in Europe and a worldwide operator […]

Leading Online Gaming Provider Greentube Overcomes the Challenge of Compliant, Global Expansion with VMware Cloud Foundation - Broadcom News &amp; Stories - APJ

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Leading Online Gaming Provider Greentube Overcomes the Challenge of Compliant, Global Expansion with VMware Cloud Foundation

Asia Pacific and Japan (APJ) organizations are accelerating the shift to modern private cloud – driven by rising demand for AI, data security, and scalable infrastructure.  According to Broadcom’s Private Cloud Outlook 2025: Asia Pacific and Japan, The Cloud Reset, 88% of APJ organizations trust private cloud for the security and compliance of their workloads. […]

Unlocking Customer Value with Services Partnerships in Asia Pacific & Japan  - Broadcom News &amp; Stories - APJ

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Unlocking Customer Value with Services Partnerships in Asia Pacific &#038; Japan 

When Brenda Emerson talks about technology, it’s rarely in the abstract. Whether it’s cloud strategy, digital channels, or the VMware User Group that she leads, she always comes back to people: how they connect, how they solve problems together, and how they move each other forward. Her people-first mindset isn’t surprising. Emerson is the chief […]

VMUG President Helps Write the Group’s Next Chapter - Broadcom News &amp; Stories - APJ

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VMUG President Helps Write the Group’s Next Chapter

Across Europe, the Middle East, and select regions in Asia Pacific, organizations are increasingly prioritizing &#8220;sovereign cloud&#8221; solutions to gain greater control and independence over their IT infrastructure and data. ​ This shift is driven by heightened German vertical data privacy regulations (like BDSG to the E-Health Act and Social Code/SGB), concerns about reliance on […]

How Arvato Systems Used VMware Cloud Foundation to Deliver a Sovereign Cloud Solution for kubus IT - Broadcom News &amp; Stories - APJ

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How Arvato Systems Used VMware Cloud Foundation to Deliver a Sovereign Cloud Solution for kubus IT

Broadcom Ships Tomahawk 6: World’s First 102.4 Tbps Switch - Broadcom News &amp; Stories - APJ

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Broadcom Ships Tomahawk 6: World’s First 102.4 Tbps Switch

We’ve long believed that merchants shouldn’t have to choose between strong fraud protection and smooth customer experiences. That belief is driving our newest innovations in card-not-present (CNP) payments, and in a recent pilot with Square, Arcot by Broadcom proved just how powerful smarter, frictionless authentication can be. False declines have quietly become one of the […]

Fewer Declines, More Approvals: Arcot’s 3DS Pilot Proves the Power of Better Data - Broadcom News &amp; Stories - APJ

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Fewer Declines, More Approvals: Arcot’s 3DS Pilot Proves the Power of Better Data

We are delighted to announce our Broadcom VMware Cloud Service Provider (VCSP) Partner Awards, recognizing key partners for their outstanding 2024 accomplishments and contributions helping customers rapidly achieve their business objectives by unlocking the value of VMware Cloud Foundation. Our winning partners spanning the globe played key roles in driving growth, innovation, go-to-market execution excellence, […]

Broadcom 2024 VMware Cloud Service Provider Partner Awards: Accelerating Customer Time to Value - Broadcom News &amp; Stories - APJ

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Broadcom 2024 VMware Cloud Service Provider Partner Awards: Accelerating Customer Time to Value

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Ahmar is Vice President for Partners and Advanced Solutions Sales at Broadcom, leading strategic partnerships to drive growth, innovation, and market leadership with the partner ecosystem, across Cloud Service Providers, OEMs, Hyperscalers, and Technology Alliances.
Prior to this role, Ahmar led the Global Transformation Office at VMware, where he orchestrated the company's evolution from a software-centric model to a cloud and subscription-focused organization. His responsibilities encompassed the development and execution of various initiatives, including standardized go-to-market plays, multi-cloud offerings, and subscription conversion programs. Under his leadership, VMware witnessed significant strides in transforming to the subscription licensing model, aligning business strategies with market trends and customer needs. In past roles at VMware, Ahmar has been responsible for VMware Cloud on AWS, AWS Sales Synergy, and Cloud Economics business development. His efforts were instrumental in accelerating cloud sales motions, fostering strategic partnerships, and delivering compelling value propositions to customers. Bringing over 24 years of cloud industry experience, Ahmar has led several business development, sales, and marketing teams at Amazon Web Services and Microsoft, prior to joining VMware. A graduate of the University of Illinois, Ahmar holds majors in Information Systems and Decision Sciences.

Ahmar Mohammad

Ahmar is Vice President for Partners and Advanced Solutions Sales at Broadcom, leading strategic partnerships to drive growth, innovation, and market leadership with the partner ecosystem, across Cloud Service Providers, OEMs, Hyperscalers, and Technology Alliances. Prior to this role, Ahmar led the Global Transformation Office at VMware, where he orchestrated the company&#8217;s evolution from a software-centric model to a cloud and subscription-focused organization. His responsibilities encompassed the development and execution of various initiatives, including standardized go-to-market plays, multi-cloud offerings, and subscription conversion programs. Under his leadership, VMware witnessed significant strides in transforming to the subscription licensing model, aligning business strategies with market trends and customer needs. In past roles at VMware, Ahmar has been responsible for VMware Cloud on AWS, AWS Sales Synergy, and Cloud Economics business development. His efforts were instrumental in accelerating cloud sales motions, fostering strategic partnerships, and delivering compelling value propositions to customers. Bringing over 24 years of cloud industry experience, Ahmar has led several business development, sales, and marketing teams at Amazon Web Services and Microsoft, prior to joining VMware. A graduate of the University of Illinois, Ahmar holds majors in Information Systems and Decision Sciences.

Ahmar Mohammad Archives - Broadcom News &amp; Stories - APJ

Christian Schwarz

Christian Schwarz Archives - Broadcom News &amp; Stories - APJ

Fabian Lenz

Fabian Lenz Archives - Broadcom News &amp; Stories - APJ

Luigi Freguia is President for Broadcom’s Software Sales organization in Europe, Middle East and Africa (EMEA). Luigi has responsibility for Broadcom’s software go-to-market sales strategy, planning and execution across the region with a focus on driving sales and consumption of its software portfolio both on premise and off Premise.

Prior to the acquisition of VMware by Broadcom in November 2023, Luigi held the position of Senior Vice President and General Manager, EMEA at VMware for over four years. He initially joined the organisation in 2014 as Vice President for VMware’s Central Region responsible for driving business growth and overseeing operations across Germany, Austria, Switzerland, Poland and Eastern Europe.

Luigi Freguia

Luigi Freguia is President for Broadcom’s Software Sales organization in Europe, Middle East and Africa (EMEA). Luigi has responsibility for Broadcom’s software go-to-market sales strategy, planning and execution across the region with a focus on driving sales and consumption of its software portfolio both on premise and off Premise. Prior to the acquisition of VMware by Broadcom in November 2023, Luigi held the position of Senior Vice President and General Manager, EMEA at VMware for over four years. He initially joined the organisation in 2014 as Vice President for VMware’s Central Region responsible for driving business growth and overseeing operations across Germany, Austria, Switzerland, Poland and Eastern Europe.

Luigi Freguia Archives - Broadcom News &amp; Stories - APJ

Matt Cooke

Matt Cooke Archives - Broadcom News &amp; Stories - APJ

Sylvain Cazard is the President for Asia Pacific and Japan, Broadcom. In this role, Cazard oversees the Broadcom software portfolio of business-critical enterprise software that modernizes, optimizes, and protects the world’s most complex hybrid IT environments. A 15-year VMware veteran and joining Broadcom through the acquisition of VMware, Cazard has held various senior leadership roles in both Asia Pacific and Japan as well as Europe, the Middle East and Africa. With more than 25 years’ hi-tech experience, Cazard started his career with SAP Business Objects in Europe, progressing through various management and sales positions in France and Iberia. Cazard graduated from the École Centrale with a degree in engineering, mechanics and computer science. He also holds an executive MBA in general management from Stanford University.